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Butterworth-Heinemann Essential Student Resources

Managing Innovation John Ettlie Price: USD 57.95 ISBN: 978-0-7506-7895-7 [0-7506-7895-X] Pub date: 03 April 2006 Managing Innovation: New Technology, New Products, and New Services in a Global Economy, 2nd Edition is devoted to providing students with a better understanding and better management of all of the causes and consequences of change that have technol... [more]
Strategic Management Marios Katsioloudes Price: USD 57.95 ISBN: 978-0-7506-7966-4 [0-7506-7966-2] Pub date: 22 February 2006 Strategic Management has a unique approach goes beyond the traditional application for the for profit sector to address issues for the non-profit sector. It is the only graduate-level text that approaches strategic management from a global cultural p... [more]

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From Brand Vision to Brand Evaluation
Leslie de Chernatony
Price: USD 59.95
ISBN: 978-1-85617-773-3

Pub date: Apr-26-2010

This book also belongs to the following Subject Areas:
Marketing

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Illustrated... [more]

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CIMA Official Exam Practice Kit Fundamentals of Management Accounting
Walter Allan
Price: USD 28.95
ISBN: 978-1-85617-778-8

Pub date: Apr-12-2010

This book also belongs to the following Subject Areas:
Accounting

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CIMA EXAM PRACTICE KITS ARE THE ONLY PRACTICE MATERIALS ENDORSED BY CIMA

Fully updated for the new 2010 syllabus examinations, the CIMA Official Exam Practice Kit contains a bank of questions to help you prepare for your e... [more]

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CIMA Official Exam Practice Kit: Fundamentals of Financial Accounting
Henry Lunt
Price: USD 28.95
ISBN: 978-1-85617-786-3

Pub date: Apr-12-2010

This book also belongs to the following Subject Areas:
Accounting

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Available

HELPING YOU PREPARE WITH CONFIDENCE, AVOID PITFALLS AND PASS FIRST TIME

CIMA’s Exam Practice Kits contain a wealth of practice exam questions and answers, focusing purely on applying what has been learned to pass the exam... [more]

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